01
Brief
Every port in Egypt,
one agency behind it.
Eldawi Sons is a shipping agency and marine services company based in Cairo, established in 1976 and serving vessels at every port in Egypt. Its work runs from ship agency and husbandry to crew change, bunkers, spares logistics, documentation and port clearance. KHP was asked to carry its brand across a new website, a printed sales kit, an exhibition booth and its social media.
02
The Challenge
A long record,
a modern first impression.
Shipping agency is a trust business. Owners and operators appoint an agent they have often never met, on the strength of its record and how it presents itself, and nearly fifty years of experience had to read as current rather than old-fashioned.
The brand also had to hold together in very different places: a website, a flyer handed over at a port, a booth on an international exhibition floor and a feed announcing events and vacancies.
03
Our Approach
Navy, red and the anchor,
on every surface.
Step 01 - Website
The site opens on a container ship at sea under one promise, High Quality Service Is A Guarantee, with the core services (shipping agency, husbandry, crew change and more) set as tiles along the foot of the first screen.
Step 02 - Printouts
A roll-up, a flyer listing the eight services with the contact details and accreditations, and a presentation folder that closes on the agency's line: we serve all ports in Egypt, established in 1976.
Step 03 - Exhibition Booth
The booth turns the same system into space: a map of the Egyptian ports the agency covers on the back wall, the services and ship supplies on the side panels, and the anchor mark on the reception counter.
Step 04 - Social Media
The feed carries the agency's news in the same navy and red, from its stand at Posidonia 2026 in Athens to press features and recruitment posts for its operations team.
04
The Result
One agency,
recognisable at every port.
Eldawi Sons now meets ship owners and operators with one consistent presence, from the website they check before appointing an agent to the stand they visit in Athens and the feed that announces it, all built on one line: we serve all ports in Egypt.