The Artium: Website & Social Media case study

Client

The Artium

View their work

Deliverables

  • Website
  • Social Media
  • Content Direction

Results

The Artium now shows its work the way it should be seen: in the rooms it is made for. A website that opens on the brushstroke and leads to the collections and custom design, and a feed that sets every piece in an interior, give collectors and designers one consistent, gallery-grade presence.

01

Brief

Original art,
seen where it belongs.

The Artium creates original and custom artworks for homes and interiors. KHP was asked to build its website and its social media presence: one place to discover the collections and commission a piece, and a feed that keeps the work in front of collectors and designers.

02

The Challenge

A painting on a screen
is just an image.

Large-format art is bought for a space. Shown flat, on a white background, a canvas loses its scale and the effect it has on a room, and that effect is exactly what a client is paying for.

03

Our Approach

The brushstroke first,
the room around it.

  1. Step 01 - Website

    A warm, gallery-like site that opens on a brush laying down orange and teal, with the line Where every brushstroke tells a story, and leads to the collections and to custom design.

  2. Step 02 - Social Media

    Every post sets a piece in an interior it was made for, with a short line in the studio's voice: Not just seen, experienced; For spaces that deserve a masterpiece; Own the power of presence.

04

The Result

Every piece,
in its place.

The Artium now shows its work the way it should be seen: in the rooms it is made for. A website that opens on the brushstroke and leads to the collections and custom design, and a feed that sets every piece in an interior, give collectors and designers one consistent, gallery-grade presence.

Website

The Artium website on a laptop: Welcome to The Artium, where every brushstroke tells a story, beside a hand painting orange and teal
The Artium post: an abstract canvas in a dark room, Not Just Seen, ExperiencedThe Artium post: a large abstract in a marble hall, For Spaces That Deserve a Masterpiece
The Artium post: artworks in a double-height lobby, Essence of Scale, designed to define extraordinary interiorsThe Artium post: a cubist portrait above a sofa, Own the Power of Presence
The Artium post: a portrait in orange and red, A timeless reflection of the human spiritThe Artium post: a profile in vivid colour on a dark wall, A soul suspended between darkness

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